An analysis of the construct "involvement" in consumer behaviour
ISSN: 0033-5177, 1573-7845
Year of publication: 2013
Volume: 47
Issue: 2
Pages: 1105-1123
Type: Article
ISSN: 0033-5177, 1573-7845
Year of publication: 2013
Volume: 47
Issue: 2
Pages: 1105-1123
Type: Article