How to persuade with testimonial messages to quit smoking? Effects of the narrative voice and demographic similarity with the protagonist in the intention to quit smoking

  1. Rodríguez-Contreras, L.
  2. Igartua, J.-J.
Aldizkaria:
Health and Addictions / Salud y Drogas

ISSN: 1988-205X,  1578-5319

Argitalpen urtea: 2020

Alea: 20

Zenbakia: 2

Orrialdeak: 1-12

Mota: Artikulua

DOI: 10.21134/HAAJ.V20I2.471 DIALNET GOOGLE SCHOLAR lock_openSarbide irekia editor