The effect of market orientation on innovation speed and new product performance

  1. Carbonell, P.
  2. Escudero, A.I.R.
Aldizkaria:
Journal of Business and Industrial Marketing

ISSN: 0885-8624

Argitalpen urtea: 2010

Alea: 25

Zenbakia: 7

Orrialdeak: 501-513

Mota: Artikulua

DOI: 10.1108/08858621011077736 GOOGLE SCHOLAR

Garapen Iraunkorreko Helburuak