Dimensiones críticas en la proliferación y mitigación de la desinformaciónun estudio Delphi

  1. Vara-Miguel, Alfonso 1
  2. Martínez-Costa , María del Pilar 1
  3. Sánchez-García, Pilar 2
  4. Novoa-Jaso, María Fernanda 1
  1. 1 Universidad de Navarra
    info

    Universidad de Navarra

    Pamplona, España

    ROR https://ror.org/02rxc7m23

  2. 2 Universidad de Valladolid
    info

    Universidad de Valladolid

    Valladolid, España

    ROR https://ror.org/01fvbaw18

Revista:
Estudios sobre el mensaje periodístico

ISSN: 1988-2696

Ano de publicación: 2024

Volume: 30

Número: 2

Páxinas: 281-293

Tipo: Artigo

DOI: 10.5209/ESMP.93763 SCOPUS: 2-s2.0-85197306959 DIALNET GOOGLE SCHOLAR lock_openDadun editor

Outras publicacións en: Estudios sobre el mensaje periodístico

Resumo

Aunque la propagación de bulos y desinformaciones ha sido una constante histórica, la tecnología actual ha potenciado su alcance y efectos. Las investigaciones existentes se han centrado en el concepto de desinformación, el análisis de los factores tecnológicos y sociales que facilitan su proliferación y el estudio de sus efectos tanto a nivel social como individual. Este estudio propone futuras direcciones de investigación que aborden los desafíos emergentes en el campo de la desinformación, enfocándose en su continua adaptación y en las estrategias más efectivas para su mitigación en la era digital. Mediante el empleo de un método Delphi (N=16), la investigación revela cuatro dimensiones generales: entorno digital y redes sociales, que aborda la complejidad de la desinformación en plataformas y redes; calidad de la información y veracidad, centrado en la importancia de la integridad informativa y prácticas periodísticas éticas; competencia y atención de la audiencia, que examina el desafío de captar y mantener la atención del público en un entorno mediático saturado; polarización y discursos de odio, que resalta la necesidad de combatir las consecuencias sociales negativas de la desinformación.

Referencias bibliográficas

  • Adams, Z., Osman, M., Bechlivanidis, C., y Meder, B. (2023). (Why) Is Misinformation a Problem?. Perspectives on Psychological Science, 18(6), 1-28. https://doi.org/10.1177/17456916221141344
  • Allcott, H., y Gentzkow, M. (2017). Social Media and Fake News in the 2016 Election. Journal of Economic Perspectives, 31(2), 211-236. https://doi.org/10.1257/jep.31.2.211
  • Amoedo, A., Moreno, E., Negredo, S., Kaufmann-Argueta, J., y Vara-Miguel, A. (2023). Digital News Report España 2023. Pamplona: Servicio de Publicaciones de la Universidad de Navarra. https://doi.org/10.15581/019.2023
  • Busquet, J., y Concepción. L. (2022). Medios y miedos. Reflexiones sociológicas sobre el valor de la verdad en tiempos de pandemia». En Caro-González, F.J., Garrido-Lora, M., y García-Gordillo, M.M. (eds.), El problema de la verdad. Retos y riesgos en la comunicación (pp. 45-47). Salamanca: Comunicación Social.
  • Canavilhas, J., y Jorge, T.d.M. (2022). Fake News Explosion in Portugal and Brazil the Pandemic and Journalists’ Testimonies on Disinformation. Journalism and Media 3, 52-65. https://doi.org/10.3390/journalmedia3010005
  • Çela, E. (2023). Examining Journalists' Perception of Fake News and their Attitude Toward Debunking Disinformation. Studies in Media and Communication, 11(6), 38. https://doi.org/10.11114/smc.v11i6.6307
  • Chan-Olmsted, S. (2011). Media branding in a changing world: Challenges and opportunities 2.0. The international journal on media management, 13(1), 3-19. https://doi.org/10.1080/14241277.2011.568305
  • Chen, Z. F., y Cheng, Y. (2020). Consumer response to fake news about brands on social media: the effects of self-efficacy, media trust, and persuasion knowledge on brand trust. Journal of Product y Brand Management, 29(2), 188-198. https://doi.org/10.1108/JPBM-12-2018-2145
  • Costa, J. M. (2020). La peligrosa tentación de la censura frente a las fake news: Una aproximación a los desafíos que suponen las noticias falsas para el periodismo. Revista de la Asociación Española de Investigación de la Comunicación, 7(14), 150-171. https://doi.org/10.24137/raeic.7.14.7
  • Diez-Gracia, A., Sánchez-Garcí­a, P., y Martí­n-Román, J. (2023). Disintermediation and disinformation as a political strategy: use of AI to analyse fake news as Trump’s rhetorical resource on Twitter. Profesional de la información, 32(5). https://doi.org/10.3145/epi.2023.sep.23
  • De Beer, D., y Matthee, M. (2021). Approaches to identify fake news: A systematic literature review. En T. Antipova (ed.), Integrated science in the digital age 2020, 13-22. Springer. https://doi.org/10.1007/978-3-030-49264-9_2
  • Di Domenico, G., Sit, J., Ishizaka, A., y Nunan, D. (2021). Fake news, social media and marketing: A systematic review. Journal of Business Research, 124, 329-341. https://doi.org/10.1016/j.jbusres.2020.11.037
  • DiResta, R. (2020). The supply of disinformation will soon be infinite. The Atlantic, September 20. https://www.theatlantic.com/ideas/archive/2020/09/future-propaganda-will-be-computer-generated/616400
  • Entman, R. (1993). Framing: toward clarificación of a Fractured paradigm. Journal of Communication (43), 51-58. https://doi.org/10.1111/j.1460-2466.1993.tb01304.x
  • Fallis, D. (2015). What Is Disinformation? Library Trends, 63(3), 401-426. https://doi.org/10.1353/lib.2015.0014
  • Farkas, J. (2023). Fake News in Metajournalistic Discourse. Journalism Studies, 24(4), 423-441. https://doi.org/10.1080/1461670X.2023.2167106
  • Farrell, J., McConnell, K., y Brulle, R. (2019). Evidence-based strategies to combat scientific misinformation. Nature Climate Change, 9, 191-195. https://doi.org/10.1038/s41558-018-0368-6
  • García-Gordillo, M.M., Palau-Sampio, D., y Rivas-de-Roca, R. (2022). Pero ¿qué me cuentas? Una revisión del concepto de verdad en el siglo XXI. En Caro-González, F.J.; Garrido-Lora, M. y García-Gordillo, M.M. (eds.), El problema de la verdad. Retos y riesgos en la comunicación (pp. 61-81). Salamanca: Comunicación Social
  • Jahng, M. R. (2021). Is fake news the new social media crisis? Examining the public evaluation of crisis management for corporate organizations targeted in fake news. International Journal of Strategic Communication, 15(1), 18-36. https://doi.org/10.1080/1553118X.2020.1848842
  • Jünger, S., Payne, S. A., Brine, J., Radbruch, L. y Brearley, S. G. (2017). Guidance on Conducting and Reporting Delphi Studies (CREDES) in palliative care: Recommendations based on a methodological systematic review. Palliative Medicine, 31(8), 684-706. https://doi.org/10.1177/0269216317690685
  • Kahan, D. M. (2017). Misconceptions, Misinformation, and the Logic of Identity-Protective Cognition (Cultural Cognition Project Working Paper Series No. 164. Yale Law School, Public Law Research Paper No. 605, Yale Law y Economics Research Paper No. 575). http://dx.doi.org/10.2139/ssrn.2973067
  • Karlova, N. A., y Fisher, K. A. (2013). A Social Diffusion Model of Misinformation and Disinformation for Understanding Human Information Behaviour. Information Research, 18(1). https://www.informationr.net/ir/18-1/paper573.html
  • Kopp, C., Korb, K., y Mills, B. (2018). Information-theoretic models of deception: Modelling cooperation and diffusion in populations exposed to "fake news." PLOS ONE, 13(11), Article e0207383. https://doi.org/10.1371/journal.pone.0207383
  • Kuklinski, J. H., Quirk, P. J., Jerit, J., Schwieder, D., y Rich, R. F. (2000). Misinformation and the currency of democratic citizenship. Journal of Politics, 62, 790-816. https://doi.org/10.1111/0022-3816.00033
  • Lasswell, H. D. (1948). The structure and function of communication in society. The communication of ideas, 37(1), 136-139.
  • Lazer, D. M. J., Baum, M. A., Benkler, Y., Berinsky, A. J., Greenhill, K. M., Menczer, F., Metzger, M. J., Nyhan, B., Pennycook, G., Rothschild, D., Schudson, M., Sloman, S. A., Sunstein, C. R., Thorson, E. A., Watts, D. J., y Zittrain, J. L. (2018). The science of fake news. Science, 359, 1094-1096. https://doi.org/10.1126/science.aao2998
  • Lewandowsky, S., Ecker, U. K. H., Seifert, C. M., Schwarz, N., y Cook, J. (2012). Misinformation and Its Correction: Continued Influence and Successful Debiasing. Psychological Science in the Public Interest, 13(3), 106-131. https://doi.org/10.1177/1529100612451018
  • Linstone, H. A., Turoff, M. y Helmer, O. (2002). The Delphi method: techniques and applications. Addison-Wesley Pub. Co., Advanced Book Program. https://www.foresight.pl/assets/downloads/publications/Turoff_Linstone.pdf
  • Martínez-Costa, M-P., López-Pan, F., Buslón, N., y Salaverría, R. (2022). Nobody-fools-me perception: Influence of Age and Education on Overconfidence About Spotting Disinformation. Journalism Practice, 17(10), 2084-2102. https://www.doi.org/10.1080/17512786.2022.2135128
  • Masip, P., Palomo, B., y López, G. (2021). Disinformation and Democracy: Media Strategies and Audience Attitude. Media and Communication, 9(1). https://doi.org/10.17645/mac.i208
  • McCombs, M.E., y Shaw, D.L. (1972). The agenda-setting function of mass media. Public Opinion Quarterly, 36(2), 176-187. https://www.jstor.org/stable/2747787
  • McGuire, W. J. (1972). Attitude change: The information processing paradigm. En McClintock, C. G. (ed.). Experimental social psychology, 108-141. New York, NY: Holt, Rinehart, y Winston.
  • Míguez-González, M. I., Dafonte-Gómez, A., y Abuín-Penas, J. (2023). Fact-checkers iberoamericanos en Instagram: análisis de los posts con mayor interacción. Cuadernos info, (55), 137-161. https://doi.org/10.7764/cdi.55.58031
  • Nelson, J. L., y Taneja, H. (2018). The small, disloyal fake news audience: The role of audience availability in fake news consumption. New Media y Society, 20(10), 3720-3737. https://doi.org/10.1177/1461444818758715
  • Nielsen, R. K., y Graves, L. (2017). “News you don’t believe”: Audience perspectives on fake news. Reuters Institute for the Study of Journalism. University of Oxford. https://reutersinstitute.politics.ox.ac.uk/our-research/news-you-dont-believe-audience-perspectives-fake-news
  • Okoli, C., y Pawlowski, S. D. (2004). The Delphi method as a research tool: An example, design considerations and applications. Information and Management, 42(1), 15-29. https://doi.org/10.1016/j.im.2003.11.002
  • Palomo B., Tandoc E. C., y Cunha R. (2023). El impacto de la desinformación en las rutinas profesionales y soluciones basadas en la inteligencia artificial. Estudios sobre el Mensaje Periodístico, 29(4), 757-759. https://doi.org/10.5209/esmp.92160
  • Paris, B., y Donovan, J. (2019). Deepfakes and cheap fakes: The manipulation of audio and visual evidence. Data y Society Research Institute. https://datasociety.net/library/deepfakes-and-cheap-fakes
  • Pavliuc, A., George, A., Spezzano, F., Giachanou, A., Spaiser, V., y Bright, J. (2023). Editorial: Multidisciplinary Approaches to Mis- and Disinformation Studies. Social Media + Society, 9(1). https://doi.org/10.1177/20563051221150405
  • Pennycook, G., y Rand, D. G. (2018). Lazy, not biased: Susceptibility to partisan fake news is better explained by lack of reasoning than by motivated reasoning. Cognition, 188,39-50. https://doi.org/10.1016/j.cognition.2018.06.011
  • Salaverría, R., y Cardoso, G. (2023). Future of disinformation studies: Emerging research fields. Profesional de la información, 32(5) e320525. https://doi.org/10.3145/epi.2023.sep.25
  • Salaverría, R., y Martínez-Costa, M. P. (2024). Digital journalism in Spain: technological, socio political and economic factors as drivers of media evolution, Journalism, 25(5), Special Issue: Histories of Digital News In Europe, 1050-1069. https://doi.org/10.1177/14648849231170519
  • Saldaña, M., y Vu, H. T. (2022). You Are Fake News! Factors Impacting Journalists’ Debunking Behaviors on Social Media. Digital Journalism, 10(5), 823-842. https://doi.org/10.1080/21670811.2021.2004554
  • Schapals, A. K. (2018). Fake News: Australian and British journalists’ role perceptions in an era of “alternative facts”. Journalism Practice, 12(8), 976-985. https://doi.org/10.1080/17512786.2018.1511822
  • Scheufele, D. A., Krause, N. M., y Freiling, I. (2021). Misinformed about the "infodemic?" Science's ongoing struggle with misinformation. Journal of Applied Research in Memory and Cognition, 10(4), 522-526. https://doi.org/10.1016/j.jarmac.2021.10.009
  • Schwarz, N. (2004). Meta-cognitive experiences in consumer judgment and decision making. Journal of Consumer Psychology, 14, 332-348. https://doi.org/10.1207/s15327663jcp1404_2
  • Schwarz, N., Sanna, L. J., Skurnik, I., y Yoon, C. (2007). Metacognitive experiences and the intricacies of setting people straight: Implications for debiasing and public information campaigns. Advances in Experimental Social Psychology, 39, 127-161. https://doi.org/10.1016/S0065-2601(06)39003-X
  • Shin, J., Jian, L., Driscoll, K., y Bar, F. (2018). The diffusion of misinformation on social media: Temporal pattern, message and source. Computers in Human Behavior, 83, 278-287. https://doi.org/10.1016/j.chb.2018.02.008
  • Shu, K., Sliva, A., Wang, S., Tang, J., y Liu, H. (2017). Fake news detection on social media: A data mining perspective. ACM SIGKDD explorations newsletter, 19(1), 22-36. https://doi.org/10.1145/3137597.3137600
  • Sourani, A., y Sohail, M. (2015). The Delphi Method: Review and Use in Construction Management Research. International Journal of Construction Education and Research, 11(1), 54-76. https://doi.org/10.1080/15578771.2014.917132
  • Tandoc, E. C. (2019). The facts of fake news: A research review. Sociology Compass, 13(9), e12724. https://doi.org/10.1111/soc4.12724
  • Tandoc, E. C., Lim, Z. W., y Ling, R. (2018). Defining "Fake News": A typology of scholarly definitions. Digital Journalism, 6(2), 137-153. https://doi.org/10.1080/21670811.2017.1360143
  • Valenzuela, S., Halpern, D., Katz, J. E., y Miranda, J. P. (2019). The Paradox of Participation Versus Misinformation: Social Media, Political Engagement, and the Spread of Misinformation. Digital Journalism, 7(6), 802-823. https://doi.org/10.1080/21670811.2019.1623701
  • Valera-Ordaz, L., Calvo, D., y Iranzo-Cabrera, M. (2022). ¿Crisis de la mediación? Periodismo, política y ciudadanía ante la desinformación. Estudios sobre el Mensaje Periodístico, 28(4). https://doi.org/10.5209/esmp.84502
  • Vosoughi, S., Roy, D., y Aral, S. (2018). The spread of true and false news online. Science, 359, 1146-1151. https://doi.org/10.1126/science.aap9559
  • Wagner, M. C., y Boczkowski, P. J. (2019). The Reception of Fake News: The Interpretations and Practices That Shape the Consumption of Perceived Misinformation. Digital Journalism, 7(7), 870-885. https://doi.org/10.1080/21670811.2019.1653208
  • Waldman, A. (2018). The marketplace of fake news. Journal of Constitutional Law, 20(4), 845-870. https://scholarship.law.upenn.edu/jcl/vol20/iss4/3
  • Wardle, C., y Derakhshan, H. (2017). Information Disorder Toward an interdisciplinary framework for research and policymaking. Estrasburgo: Consejo de Europa. https://rm.coe.int/information-disorder-toward-an-interdisciplinary-framework-for-researc/168076277c
  • Wardle, C., y Derakhshan, H. (2018). Thinking about ‘information disorder’: formats of misinformation, disinformation, and mal-information. En Ireton, C., y Posetti, J. Journalism, ‘fake news’ y disinformation (pp. 43-54). Paris: Unesco. https://unesdoc.unesco.org/ark:/48223/pf0000265552.locale=en
  • Winkielman, P., Huber, D. E., Kavanagh, L., y Schwarz, N. (2012). Fluency of consistency: When thoughts fit nicely and flow smoothly. En B. Gawronski y F. Strack (eds.). Cognitive consistency: A fundamental principle in social cognition (pp. 89-111). New York, NY: Guilford Press.
  • Wyer, R. S. (1974). Cognitive organization and change: An information processing approach. Hillsdale, NJ: Erlbaum.