Social norms campaigns to promote protective behaviours

  1. Cuadrado, Esther
  2. Arenas, Alicia 1
  3. Tabernero, Carmen 2
  4. Maldonado, Miguel Ángel 3
  1. 1 Universidad de Sevilla
    info

    Universidad de Sevilla

    Sevilla, España

    ROR https://ror.org/03yxnpp24

  2. 2 Universidad de Salamanca
    info

    Universidad de Salamanca

    Salamanca, España

    ROR https://ror.org/02f40zc51

  3. 3 Universidad de Córdoba
    info

    Universidad de Córdoba

    Córdoba, España

    ROR https://ror.org/05yc77b46

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Editor: Mendeley Data

Año de publicación: 2024

Tipo: Dataset

CC BY 4.0

DOI: 10.17632/V98R4B26BX.1 lock_openAcceso abierto editor

Resumen

The file correspond to the SPSS database used in an experimental pre-test-post-test longitudinal study about the effectiveness of a social norms campaign applied to COVID-19 protective behaviours among 141 university students during the pandemic. The study, published in Frontiers in Public Health (doi: 10.3389/fpubh.2024.1447335), concluded that social norms campaigns applied to COVID-19 protective behaviours are effective in times of pandemic (in adjusting the subjective social norms of individuals to the positive objective social norms of the group, and in increasing self-efficacy, protective behaviour intentions and protective behaviours of individuals) and might be extrapolated to other epidemic contexts.