Publications in collaboration with researchers from Athens University of Economics and Business (2)

2013

  1. Drinking motives

    Consumption Culture in Europe: Insight into the Beverage Industry (IGI Global), pp. 306-332

  2. Is there a European shopping-related lifestyle? Investigating the interaction between national culture and shopping-culture

    Consumption Culture in Europe: Insight into the Beverage Industry (IGI Global), pp. 166-210