Economía y empresa
Disciplina temática
Universidad Politécnica Salesiana
Cuenca, EcuadorUniversidad Politécnica Salesiana-ko ikertzaileekin lankidetzan egindako argitalpenak (3)
2024
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Comparison and positioning of NGOs aimed at children from the perspective of social marketing on Twitter
Humanities and Social Sciences Communications, Vol. 11, Núm. 1
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Social marketing and happiness in employment. Evidences from Glassdoor
BMC Psychology, Vol. 12, Núm. 1
2023
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Social media impact of tourism managers: a decision tree approach in happiness, social marketing and sustainability
Journal of Management Development, Vol. 42, Núm. 6, pp. 436-457