Customer Experience in Gamified Commercial Websites: The Impact of Game Difficulty and Gameplays

  1. Vega, E.
  2. Camarero, C.
  3. Gutiérrez-Arranz, A.
Aldizkaria:
International Journal of Human-Computer Interaction

ISSN: 1532-7590,  1044-7318

Argitalpen urtea: 2023

Alea: 39

Zenbakia: 17

Orrialdeak: 3346-3360

Mota: Artikulua

DOI: 10.1080/10447318.2022.2096727 GOOGLE SCHOLAR