Carmen González Zapatero Redondo-rekin lankidetzan egindako argitalpenak (9)
2021
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Using fit perspectives to explain supply chain risk management efficacy
International Journal of Production Research, Vol. 59, Núm. 17, pp. 5272-5283
2020
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In search of optimal management of the purchasing–marketing interface for new product development
Production Planning and Control, Vol. 31, Núm. 7, pp. 575-589
2019
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Effect of purchasing and marketing integration on new product development speed: The moderating role of environmental dynamism
Advances in Production Engineering And Management, Vol. 14, Núm. 2, pp. 213-224
2018
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Selección y diseño del producto
Dirección de la producción y operaciones: decisiones estratégicas (Pirámide), pp. 69-94
2017
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Understanding how the functional integration of purchasing and marketing accelerates new product development
International Journal of Production Economics, Vol. 193, pp. 770-780
2016
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Antecedents of functional integration during new product development: The purchasing-marketing link
Industrial Marketing Management, Vol. 52, pp. 47-59
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The effect of green purchasing on purchasing performance: the moderating role played by long-term relationships and strategic integration
Journal of Business and Industrial Marketing, Vol. 31, Núm. 2, pp. 312-324
2015
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Time compression diseconomies in environmental management: The effect of assimilation on environmental performance
Journal of Environmental Management, Vol. 147, pp. 203-212
2010
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Una propuesta explicativa de los efectos competitivos de la integración de la función de compras y comercial de la empresa: Ilustración en el sector fast-fashion
Documentos de trabajo " Nuevas tendencias en dirección de empresas ", Núm. 2, pp. 1-28