Analysing firms' failures as determinants of consumer switching intentions: The effect of moderating factors
- Antón, C.
- Camarero, C.
- Carrero, M.
ISSN: 0309-0566
Year of publication: 2007
Volume: 41
Issue: 1-2
Pages: 135-158
Type: Article
ISSN: 0309-0566
Year of publication: 2007
Volume: 41
Issue: 1-2
Pages: 135-158
Type: Article